Last week was the launch party for Leela Jacobs (aka LEELA)’s new line of couture neckties. It was a fabulous party in a city that sadly lacks any kind of fashion scene. Luckily Leela and some of her designer friends, such as Makara Martin, are building a foundation for Calgary to build a fashion scene. The 2 floor loft party was full of wonderfully dressed people and a few people dressed as mannequins wearing Leela’s handsome ties. I must admit that when I first saw one of the live mannequins I was startled and couldn’t decided whether it was a real person or not. They were all so freakishly still until I saw one guy near the staircase chatting away with a guest. Ah, the illusion was destroyed! In any case, I had a blast. Cocktails, scotch and amuse-bouche were served and I got to chat with many interesting people as I indulged in the food treats.
Now the whole reason why I was at that exclusive party was because Leela hired me as the videographer for a behind the scenes of a photo shoot we did a few weeks prior. It all started with a chance encounter where Leela and I went to a small concert for The Gentleman Leon and met at the after party. I told her what I did, she told me what she did and I contacted her a day later to get this gig rolling. This video job was my first in Calgary so I was naturally excited! I finally got to dust off my final cut pro and get these editing skills to good use. I was even more ecstatic that it was a video involving fashion. What a dream!
Leela decided that she would have me shoot a video of a photo shoot she was going to have of all her ties being modelled by some handsome friends who volunteered to help her out. She booked a studio space from Fuller Edge Photography, which was located in such a beautiful place – right in the centre of the industrial section of Inglewood. Wow! What a place, that location was. It reminded me so much of Griffin Town in Montreal. So Nostalgic – I felt like I was home. Huge warehouse with stark white walls and big rectangular windows with bars through them and white chandeliers dangling above on the ceiling. Chad and Erin Fuller were very professional yet very easygoing people. They were a joy to work with! The whole day went smoothly and I got to shoot some awesome footage.
The video I did was muted and projected at the launch party on one wall and set to loop infinitely. It was fantastic to see my work playing for all to see! Everyone I chatted with at the party gave me compliments on the video (and on the dress I was wearing too haha) once they found out I was the one who did it. I gotta admit, it felt good!
So without further ado, here’s the video (promo version). The full version link is at the end of the clip!